AMAR
I proposed the platform to Ustadh Abdulrahman Hassan, then led product and engineering from the first brief to launch and roughly $1M ARR in three months.
Visit AMAR- ~$1M ARR in 3 months
- 2,000+ students
- Web and mobile
The opportunity
AMAR already had trusted teaching and a growing audience. The opportunity was to turn that into a focused digital school where students could discover courses, enrol, learn, and stay connected in one place.
What I built
I shaped the product, designed the core learning journeys, and led engineering across courses, live classes, student accounts, subscriptions, progress, and the operational tools behind them.
How it grew
AMAR reached roughly $1M ARR within three months of launch and scaled past 2,000 students. We kept the roadmap close to students and the teaching team, using support patterns and direct feedback to improve enrolment, learning, and retention.